Ad spend—Calculated from Campaign report
Audit workspace
Overview
Your brand · Upload the seven required Amazon reports
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Audit readiness
Upload the reports needed for a complete audit
0 of 7 required reports have passed structural validation.
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Report structure0 files validated
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Bulk reconciliationNot loaded
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Audit calculationNot run yet
Ad-attributed sales—Calculated from Campaign report
Account ACoS—Calculated after validation
Estimated organic—Total sales less direct advertised-SKU sales
Performance pulse
No auditTop-ASIN sales mix
Direct ad salesEstimated organic
Upload reports and run the audit to display the ASIN sales mix.
Executive signal
What needs attention
Executive findings will be written from the uploaded report rows.
Report integrity
Reconciliation snapshot
Matched means the values differ by no more than 3%. Review means the variance is above 3% and the report range, attribution window, filters, currency and scope should be checked; it does not automatically mean the source data is wrong.
| Checkpoint | Bulk operations | Independent report | Variance | Status | Meaning / next check |
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Reconciliation will appear after the complete audit is run.